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Welcome to the Blog!

Stay up to speed on the world of business with our weekly blog posts featuring a healthy blend of business tips and outside-the-box perspective.

Blog Posts

27Jan

Perfect Wedding Invitations for Your Upcoming Summer Wedding

If you’re about to fulfill your dream of being a summer bride, you’ve got some major decisions to make before winter turns to spring. Choosing the right invitations and other wedding stationery products can set the tone of your entire wedding. Luckily for you, Vistaprint offers hundreds of customizable designs to match any wedding theme

05Jan

New Year, New Opportunities to Grow Your Business

Whether you and your business ended the holiday season with a feast or a famine, the New Year is a great time to focus on growing your business. You don’t have to invest a lot of money if you are a dedicated and creative business owner. In fact, Vistaprint offers several products and services that

03Jan

Update Your Business Card with These Key Features

You have only a short time to make a first impression on clients and contacts. Once that short interaction ends, you are often asked for your business card. Chances are that person has asked many people for business cards and has quite a collection. By focusing on certain features, you can ensure you card stands

31Dec

How to Design a Company Logo with Help from Vistaprint

The proper logo provides your business with a professional look and a more memorable brand. A well-designed logo helps you make a positive first impression with prospective customers. But many small-business owners feel they don’t have adequate design skills to create the logo they envision, and in today’s economy it can be difficult to hire

29Dec

Generate Leads with a Postcard Campaign

Are you looking for a new way for your small business to attract attention? Consider incorporating direct-mail postcards into your marketing plan. Marketing postcards help generate buzz over potential sales, and a postcard campaign can be successful with a bit of creativity and an understanding of the audience you want to reach. Benefits of Marketing

12Jun

Vistaprint Deals Coupon Widget

Vistaprint Deals is very excited to announce a new embeddable widget that allows bloggers to keep their readers informed of the latest coupon codes Vistaprint Deals is offering. Putting the widget on your site to share with your reader is easy!     Here’s how: 1. Copy the embed code here: <div id="vista"><script type="text/javascript" src="http://www.vistaprintdeals.com/vista.js"></script><span><div

22May

How Will Internet Sales Tax Bill Impact Small Business?

By Judy Pokras (Google+) If the U.S. House approves the Marketplace Fairness Act, which requires Internet retailers to collect sales taxes on online purchases, the “big winners” would be major retailers and local brick-and-mortar stores, as Jayne O’Donnell and Hadley Malcolm write in USA TODAY. The bill is being considered in the House; the U.S.

15May

Digital Coupon Apps Are a Win-Win

By Judy Pokras (Google+) Large retailers are using digital coupons to target specific demographic groups among their customers. That allows supermarkets, for example, to pinpoint the group of shoppers that make the most money, namely young families. So says Teresa Chipps, independent VP of marketing and education at SUPERVALU, in an article by Cindy Waxer

08May

Can Your Small Business Star on a Reality Show?

By Judy Pokras (Google+) One way to get a lot of publicity for your small business, without having to pay for it, is to have a TV reality show that is all about your company!   As an Associated Press article in The Washington Post points out, cable shows featuring small businesses — such as

03May

Pros and Cons of Using Coupons on a Date

By Judy Pokras (Google+) Coupons are a great way to save money, but when you’re on a date, it might not always be the best time to use them. A survey conducted by Coupon Cabin found that 73% of 2,346 people questioned would stay on the date and go out with the person again if